Television and the Internet: a presentation from CBS research
CBS Research has a vested interest in trying to figure out the direction of online video and how it affects television, so when they offer to share, we should take note. With detailed info about user behavior with regards to internet and DVR viewing, this deck provides some great foundations upon which to develop your marketing and strategic thinking.
Get the Presentation Television and the Internet: a Marketing Symbiosis.
Resources: The Best and Worst of the Mobile Web from mobiThinking
This one isn’t the most up to date, but we have a soft spot for free data resources here and so it’s worth bringing you the link. mobiThinking’s free PDF is full of what they consider the good and the bad, with the aim of providing examples toward the cause of overall improvement. Check out their website as well, since the were kind enough to prepare the document for you.
Winners like the BBC, ESPN, and others are used to illustrate; sinners are also shown as examples of what not to do.
They have examples in each of what they consider the principles of the mobile web:
- – You need to have one. (um, OK.)
- - It needs to work (more…)
Resources: Top iPhone and Android app store downloads from Distimo
With the huge buzz around applications for smart phones, and the rush by marketers to capitalize on the new-found market, having a little real data to review is always a good thing. Distimo has been releasing some reports on the top downloads of the most vibrant marketplaces – initially just the iPhone, but now for Android apps as well.
Get your reports here. Registration required.
SEPTEMBER 15: Digital Media MBA Happy Hour at Bowery Wine Company
With Labor Day behind us many of you may be returning to school, returning from vacation or bidding farewell to your summer Hamptons share. We want to help ease your transition from the breezy days of casual dress, Out-of-Office messages and confused temps so we’re holding our next Happy Hour as soon as possible.
Come down at the end of your day to talk shop or exchange vacation stories over a few drinks. Our events keep getting bigger so we know that people are making valuable connections while relaxing and having fun.
If you haven’t attended before please accept this as your invite to join the largest group of Digital Media MBAs — and those who love them — to enjoy happy hour pricing at the Bowery Wine Company. If you’re a regular feel free to share this invite with anyone you think would like to join us.
You can RSVP here, or just show up.
New York Games Conference September 30th…
Ridiculously priced but, hey, it is local… this conference has both interesting speakers and some panels that sound like they’re worth attending. Of particular note: the monetization tracks’ discussions of business models, microtransactions, and other things you’re dying to hear about from those actually doing it.
Located way downtown in Battery Park, they’ve got a hotel deal with the Ritz-Carlton for you if you need a room. Seriously, someone need to remind these guys there’s a recession on. Or maybe the games industry is just that good…
