This one isn’t the most up to date, but we have a soft spot for free data resources here and so it’s worth bringing you the link. mobiThinking’s free PDF is full of what they consider the good and the bad, with the aim of providing examples toward the cause of overall improvement. Check out their website as well, since the were kind enough to prepare the document for you.
Winners like the BBC, ESPN, and others are used to illustrate; sinners are also shown as examples of what not to do.
They have examples in each of what they consider the principles of the mobile web:
- – You need to have one. (um, OK.)
- - It needs to work
- - Solve a real problem. (We call this ‘add value’)
- - Maintain laser focus. (good advice for any site, but mobile, with limited screen size, bandwidth, etc. is particularly smart to do.)
- - Content is king… but in small bites. (back to that small screen, low bandwidth comment, plus time sensitivity.)
- - Simplify, but don’t over-simplify. (Easy to say, hard to do.)
- - Make your site findable. (Again, true universally but particularly with mobile.)
- - Make your site device aware. (Everyone doesn’t have an iPhone – device detect and show an appropriate experience.)
- - Remember the user’s details. (Again, good for regular sites too, but eliminating steps in mobile is particularly smart.)
- - Break free from .com thinking. (Design for the mobile web, don’t just port your website.)
There’s also some additional useful tools to be found on their blog…
