Resource: Razorfish’s A Decade in Search
Now that the digital media business has been around a while, we sometimes realize how ephemeral much of it is. With the possible exception of the Wayback Machine, it’s difficult to remember the milestones – so important at the time! – that now seem quaint but got us where we are today. Search is no exception, and the fine folks at Razorfish have put together this timeline of search that if nothing else will be an excellent walk down memory lane…
It’s a little fancy, but a great reference…
In-Stat’s Free “Digital Entertainment Revolution” Whitepaper Identifies $10 Billion in New Revenue Opportunity for Service Providers and Media Companies
In-Stat is offering a free copy of its new whitepaper, The Digital Entertainment Revolution, sponsored by Capgemini.
The whitepaper can be downloaded at: http://email.in-stat.com/cgi-bin4/DM/y/hBXjx0R1YtZ0K560Hdoc0EL
A digital entertainment revolution is occurring, as consumers take increased control of how they use media and entertainment devices. Consumption of TV, film, music and video games is changing as consumer expectations increase. “On demand” content, interactivity and mobility, Internet social networks and User Generated Content (UGC) are also competing for consumer mindshare as they integrate into the media consumption experience.
Advanced digital entertainment is transcending isolated TV, mobile or computer platforms. Services, applications and content are proliferating on mobile devices. TV sets, Blu-ray players and video game consoles are already shipping with built-in network connections that bridge Internet content to the living room. Industry players will need to manage their investments carefully as they enable multi-platform distribution, while still maintaining legacy services.
However, organizations that create and distribute media and content face challenges as content delivery methods and business models expand, and electronic delivery options begin to supplant old models. Such companies include production studios, record labels, gaming companies, publishers, sports leagues, broadcast networks, pay-TV networks and local broadcasters. A key challenge is that existing Information Technology (IT) infrastructures are not set up to handle the surge in new applications, and do not scale to support tens of millions of users generating billions of transactions. The entertainment industry needs to re-engineer its IT systems, interconnect with Content Delivery Networks (CDNs), enable advanced advertising capabilities, and create entirely new interfaces with existing and new distribution partners.
Companies that navigate the rapidly changing landscape have the opportunity to tap into several revenue opportunities that In-Stat believes, in combination, will exceed $10 Billion in new revenue. Research sponsor, Capgemini, is helping define, shape and implement new business models for pioneering media and entertainment companies to take advantage of these critical opportunities.
About the Whitepaper
In-Stat’s The Digital Entertainment Revolution whitepaper analyzes the key challenges and opportunities for organizations involved in digital entertainment. The research also provides market sizing and forecasts of digital entertainment content and service revenues, including video in theatrical, packaged goods, pay-TV and online. In addition, the research identifies US household penetration of key digital entertainment devices, such as networked consumer devices, game consoles, and media center PCs. The research segments consumer groups by Power User, Social User, and Passive User.
About In-Stat
In-Stat’s market intelligence combines technical, market and end-user research and database models to analyze the Mobile Internet and Digital Entertainment ecosystems. Our insights are derived from a deep understanding of technology impacts, nearly 30 years of history in research and consulting, and direct relationships with leading players in each of our core markets. In-Stat provides its research through reports, annual subscriptions, consulting and advisory services to inform critical decisions. Technology vendors, equipment manufacturers, service providers and media companies worldwide rely on In-Stat to support critical business, product and technology decisions.
About Capgemini
Capgemini, one of the world’s foremost providers of consulting, technology and outsourcing services, enables its clients to transform and perform through technologies. Capgemini provides its clients with insights and capabilities that boost their freedom to achieve superior results through a unique way of working, the Collaborative Business Experience. The Group relies on its global delivery model called Rightshore®, which aims to get the right balance of the best talent from multiple locations, working as one team to create and deliver the optimum solution for clients. Present in more than 30 countries, Capgemini reported 2008 global revenues of EUR 8.4 billion (approximately USD $11.6 billion) and employs 90,000 people worldwide.
More from Mary Meeker and Morgan Stanley: The Mobile Internet is it
Mary Meeker of Morgan Stanley – who wrote one of the first pre-bubble internet reports way back when – delivered this at the Web 2.0 Summit. Worth referencing!
Mary Meeker’s Internet Presentation 2009
Analysis of Twitter data from Techcrunch: Mighty interesting…
This seems to be a decent analysis of Twitter activity, but you make the call. One conclusion that seems foregone is that the vast majority of tweets and followers are from a very small number of accounts….
http://www.techcrunch.com/2009/10/05/twitter-data-analysis-an-investors-perspective/
Worth reviewing: Netflix presentation on its culture
Man, this one is amazing. Netflix talks the talk and walks the walk about a high performance culture. TechCrunch did a great job of commenting on the meaning, so it’s only fair to link back to the August post where they brought it out.
The presentation, which you can see for yourself below, is as interesting as any 128-page document can be. If you read it over, about half-way through, you’ll probably start wishing you worked for Netflix. This was meant to be an internal document for employees to read, but it’s also one hell of a recruitment pitch.
Early on, a lot of it deals with workplace efficiency, and not being afraid to let someone go if they’re not doing their job. The idea is that if someone just wants to do mediocre works, that’s fine, they’ll get a nice severance package. It extends this into an emphasis on effectiveness over effort — the company doesn’t want to necessarily reward people who stay late versus those who don’t, but get the same amount of work done. It then turns to some internal policies including management best practices. And then to retention practices — making sure the company pays the top people a high enough salary that they’ll never want to leave.
The “Reference Guide on Our Freedom & Responsibility Culture” is meant for reading, not presenting, so go right to Slideshare and get started.
The fact that this type of human resources manifesto could get released into the wild is a sign of the times of course.
Television and the Internet: a presentation from CBS research
CBS Research has a vested interest in trying to figure out the direction of online video and how it affects television, so when they offer to share, we should take note. With detailed info about user behavior with regards to internet and DVR viewing, this deck provides some great foundations upon which to develop your marketing and strategic thinking.
Get the Presentation Television and the Internet: a Marketing Symbiosis.
Resources: The Best and Worst of the Mobile Web from mobiThinking
This one isn’t the most up to date, but we have a soft spot for free data resources here and so it’s worth bringing you the link. mobiThinking’s free PDF is full of what they consider the good and the bad, with the aim of providing examples toward the cause of overall improvement. Check out their website as well, since the were kind enough to prepare the document for you.
Winners like the BBC, ESPN, and others are used to illustrate; sinners are also shown as examples of what not to do.
They have examples in each of what they consider the principles of the mobile web:
- – You need to have one. (um, OK.)
- - It needs to work (more…)
Resources: Top iPhone and Android app store downloads from Distimo
With the huge buzz around applications for smart phones, and the rush by marketers to capitalize on the new-found market, having a little real data to review is always a good thing. Distimo has been releasing some reports on the top downloads of the most vibrant marketplaces – initially just the iPhone, but now for Android apps as well.
Get your reports here. Registration required.
AdMob Releases July Mobile Metrics Report – Insights into iPhone, Android Apps and Behavior
AdMob, which serves advertising on 7,000 mobile websites and 3,000 applications for both the iPhone and Android platforms, has released a new report that provides some excellent reference data for those in the field. You can download it here, and here’s some highlights:
- Android and iPhone users download approximately 10 new apps a month, while iPod touch owners download an average of 18 per month
- More than 90 percent of Android and iPhone OS users browse and search for apps directly on their mobile device instead of their computer
- Upgrading from the lite version was the top reason given when users were asked what drives them to purchase a paid app
- iPhone and iPod touch users are twice as likely to purchase paid apps than Android users.
- Users who regularly download paid apps spend approximately $9 on an average of five paid downloads per month
Some good news for developers pursuing a “lite” or “trial” version strategy in that it’s the main reason for purchase cited by users…. no clear reason behind the iPod Touch owners high usage stats.
Full release here, plus supplemental data available.
“Free” for Free – Chris Anderson’s new book
Yes, “Free” is Free. Chris Anderson, author of “The Long Tail”, is following his own formula and has made his new book available at no cost. Enjoy the free-conomics lesson.
FREE (full book) by Chris Anderson (Read in Fullscreen)
