from IAB Smartbrief: Senior Director, Marketing for Online Division of the Nielsen Company

You can see the original posting and apply here.
The Director of Marketing will work closely with the executive team in the Online Division to develop the strategy and positioning for Nielsen’s presence in the online industry. You will also work closely with product, research and client teams to drive an integrated strategy. This position requires strategic leadership as well as creative problem-solving, flexibility and detail-oriented execution management. Role will have one (1) direct report and will have execution resources that reside in Corporate Marketing and Communications assigned to them. This position is based in Nielsen’s NYC location.

March 8th, 2010 by jeremy 

Work at Google? Here’s a list….

Work at Google?  Here’s a list….

…of openings around the country.   Most aren’t MBA focused, but it’s a good starting point!

A sample of some new York City based listings of relevance below – full listing here.

There’s a LOT of openings in the Advertising area, from mobile to agency leads to vertical managers!

After the jump:

Director of Marketing, Media and Platforms

YouTube Strategy and Operations Associate

(more…)

October 21st, 2009 by jeremy 
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Resources: The Best and Worst of the Mobile Web from mobiThinking

Resources: The Best and Worst of the Mobile Web from mobiThinking

This one isn’t the most up to date, but we have a soft spot for free data resources here and so it’s worth bringing you the link.  mobiThinking’s free PDF is full of what they consider the good and the bad, with the aim of providing examples toward the cause of overall improvement.  Check out their website as well, since the were kind enough to prepare the document for you.

Winners like the BBC, ESPN, and others are used to illustrate; sinners are also shown as examples of what not to do.

They have examples in each of what they consider the principles of the mobile web:

  • – You need to have one.  (um, OK.)
  • - It needs to work (more…)

September 25th, 2009 by jeremy 
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from CBS grad: Hiring a VP Marketing for Pre-Seed Startup

from Gary Ragusa, (my friends and classmate):

“I started a mobile phone application company geared towards fashion SMB retailers.  I am currently starting development on a prototype and am working with a couple of International brands to test the application.  The goal is to build a database of retailers, sign up 10 to 15 participating retailers, develop the app, and launch/test the application during October.

As a way of reference, I worked the past six years with retailers, including Levi’s, Lacost, Puma on their US expansion strategies.  Prior to that I was in a software startup and also an ecommerce startup in the late 90’s.  I have an MBA from Columbia Business School.

I am currently seeking seed investment (and going well, but still early).  Hence, this is a PRE-SEED startup.  We would work out an Equity stake PLUS cash compensation AFTER we get seed financing, which I expect to occur during the next few months.

I have three part time people working with me, but I need a full time marketing professional.  The VP marketing would (a) work with iphone dev and design team (former Lipman execs) to flush out product details, (b) work with retailers to create parameters for test trial, (c) create marketing strategy for getting users to download and use application via viral, retailers, pr, ads, etc. and (d) participate in the test trial to ensure we meet objectives and can take product to market.

If you are interested to hear more, please email me your CV and we can discuss further.  I have product demo and executive summary to share after NDA is signed.

Contact Gary Ragusa at:  gfragusa (at) gmail.com

July 10th, 2009 by jeremy 
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from CYNopsis Classifieds: Some good New York based positions at About.com, Ketchum PR, TravelZoo, CBS, and Time and more

CYNopsis generally has good listings but go direct to the site to do further research on the position as their writeups are very limited.  (Of course, give them credit for the find!)

deeply ingrained in media culture, “pull-not-push” marketing and the dynamics of on- and off-line community-building
Digital Strategist
Ketchum PR
NYC, NY
http://www.ketchum.com/careers/us/opportunities?country=us&bc.x=46&bc.y=7

infuse digital thinking into all media programs, driving/managing client relationships, activate online media programs, advance digital thinking among account teams, and provide digital direction for new business opportunities
Digital Strategist
Ketchum PR
NYC, NY
http://www.ketchum.com/careers/us/opportunities?country=us&bc.x=46&bc.y=7

thought leadership in shaping the organizations advertising sales strategy garnering cross functional internal buy in and support in successfully executing the strategy
SVP, Advertising Sales
About.com
NYC, NY
http://jobs.about.com/#mk1

manage teams, execute campaign development and management, and build and maintain client relationships
Account Director   12
acronym media
NYC, NY
http://www.acronym.com/careers.html

manage campaigns and oversee all interactions with select clients
Account Manager   13
acronym media
NYC, NY
http://www.acronym.com/careers.html

acquiring new clients and advertisers
Director of New Business Development   17
acronym media
NYC, NY
http://www.acronym.com/careers.html

defining, developing, executing, and managing integrated strategic and tactical marketing and communication plans and programs providing clear and compelling trade and consumer value propositions
Senior Marketing Executive
About.com
NYC, NY
http://jobs.about.com/#mk1

buying and managing media from publishers ranging from DailyCandy to Buy.com to Yahoo!
Marketing Director   148
TravelZoo
NYC, NY
http://www.travelzoo.com/jobs/

meet or exceed quarterly revenue goals assigned
CBS Interactive: Account Executive   1965BR
CBS Interactive
NYC, NY
http://www.cbscorporation.com/careers/index.php

responsible for all of the consumer marketing and audience development activity for all of the sites in the division
Audience Development Director, Time Inc. Lifestyle Digital   112940BR
Time Inc.
NYC, NY
https://careers.timewarner.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=36

July 7th, 2009 by jeremy 
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from GE: Digital Marketing Director

from GE:  Digital Marketing Director

A good listing that caught our eyes… Marketing Director for an array of web sites under the GE umbrella – responsibilities include monetization, strategy, and messaging – a really well-rounded opportunity for an “MBA preferred” digital guru with 7 years or so of experience.

Portfolio Websites:

  • NBC.com
  • AccessHollywood.com
  • NBCsports.com
  • NBColympics.com
  • iVillage.com
  • BravoTV.com
  • TelevisionWithoutPity.com
  • Oxygen.com
  • SCIFI.com
  • USAnetwork.com
  • Full information at the corporate site.

    July 4th, 2009 by jeremy 
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    from CYNopsis Classified Advantage: Multiple NYC listings from NextWeb

    lead a team of marketing professionals to successfully implement direct response campaigns
    Marketing Director
    NextWeb Media
    NYC, NY
    http://www.nextwebmedia.com/careers

    building distribution for our products including Mobile SMS Services and Subscription Based Membership Clubs
    Online Media Buyer
    NextWeb Media
    NYC, NY
    http://www.nextwebmedia.com/careers

    expand our company’s product reach and profit revenues by identifying new markets and attracting new clients through strategic partnerships and channel sales
    Business Development Manager
    NextWeb Media
    NYC, NY
    http://www.nextwebmedia.com/careers

    lead the expansion of our company’s product reach and profit revenues by identifying new markets and attracting new clients through strategic partnerships and channel sales
    Vice President of Business Development
    NextWeb Media
    NYC, NY
    http://www.nextwebmedia.com/careers

    June 16th, 2009 by jeremy 
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    Many Openings from FutureFind (recruiter) – nationwide…

    Openings in Sales, Engineering, Product Management and Product Marketing – send resumes to jobs@futurefind.com

    VP of Channels/Sales – Our San Francisco area client is a successful early-stage start-up (series A) focused on mobile advertising technologies, LBS, and GPS devices and services. They are looking for a hard driving channel sales executive to build a team and have strong relations with the major interactive ad/web agencies.

    VP Sales Operations – Our small-ish client (under 300 employees) in the Silicon Valley needs a hard working, and hands-on VP of Sales Operations. This person will not have a team to manage at first, but may down the road. This role supports the global sales team. Should have mix of large enterprise and small company work history in software, networking or technology services.

    Product Marketing Manager, Mobile – This Silicon Valley company has been delivering services and technologies to the global mobile carriers for the past 10 years, is privately held, and profitable. They also have an amazing management team. The bar is set high, but the right person will find this a rewarding opportunity. They need someone very analytical, with a technical degree, and with strong marketing competencies and pricing abilities. This person will need to dive into a sea of customer usage data, make sense of it all, and translate it into pricing strategies, new offerings, and marketing documentation. Lastly, they must know how to market complex technology to carriers. Big plus if you can market something that works inside a carriers system, and touches the end users (i.e.: sms, lbs, mobile video, etc.)

    Professional Services Engineer, Software Security (Bay Area, NY, DC/VA, GA )– For our privately held client headquartered on the SF Peninsula, we need individuals well versed in Java, C++, .Net, application and network layer security, and complex software and systems implementation. Big plusses are willingness and ability to travel frequently, engage with clients, and act as a strategic consultant.

    Regional Sales Executive, Ad-Technology – (S.F., *NY, *IL, L.A.) We have a few clients that always seem to have a need in this area. Common themes/requirements are knowledge of ad-networks, web media, digital video, social networks, etc. All of these particular clients seem to demand strong contacts and deal histories with the major interactive ad-agencies. (*needed now!)

    Product Managers – Great PM’s seem to be in demand frequently by our clients. We are always happy to receive resumes in this job category. Mobile, ad-tech, digital video PM’s are good candidates for our clients.

    June 16th, 2009 by jeremy 
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    from Cynopsis: Online Marketing Manager

    Not much information given but it looks relevant so take a look:

    JOB OPENING: ONLINE MKTG MGR/MusicChoice/NY: Resp for mgmt of content/mktg assets on website. Create/execute online mktg plans. 5+ yrs online exp required. Prefer exp w/12-24 demo. jobs@musicchoice.com (3/7)

    March 1st, 2009 by jeremy 
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    from MediaBistro: Digital Marketing in a Downturn – February 17th

    from MediaBistro: Digital Marketing in a Downturn – February 17th

    Digital Marketing in a Downturn: How to Get Results Now and Build a Base for the Future

    A panel discussion with Shiv Singh (Avenue A/Razorfish), Paul Borgese (AP Digital), Evan Krauss (JumpTap), Lee Chapman (Translation), and Larry Weintraub (Fanscape).

    Digital Marketing in a Downturn: How to Get Results Now and Build a Base for the Future
    Click to Register
    WHEN Tuesday, February 17
    Doors open at 6:15pm
    Panel begins at 7 pm sharp
    Join us at the cash bar reception immediately following, at 8:30pm. Connect with other guests and meet the panelists!

    WHERE Tribeca Cinemas Gallery, 54 Varick Street, New York, NY 10013

    PRICE
    $75 ($65 for )
    more info

    Course Details

    It’s a business maxim that when the market is down, your marketing outlays should increase. You’ll make it through the rough patch, and when things get better, you’ll be in a great position to flourish. (more…)

    February 6th, 2009 by jeremy 
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